tony serna

CREATIVE DEVELOPMENT

“It’s what you learn after you know it all that counts.”

What makes you, YOU?

• Close family and childhood friends — without having strong values and integrity, I wouldn’t have them.
• Work ethic — To support their families, my dad dropped out of school after 6th grade, my mom after 11th. They made sure I graduated college.
• The process of concept, writing and then directing TV spots — the opportunity to bring the “idea” to life.
• Developed names for multiple Disney theme park and hotel locations.
• Sports. The teamwork, the relationships, the drive, the competition, the wins, the losses — for me, it’s all been a microcosm of life.

Things that make you tick...

• Family time, all the time.
• Coaching youth sports.
• Movies
• Anything playing or relating to Basketball.
• 72° weather

Pet peeves, dislikes, and anything else wrong with everything?

• Disrespectful people.
• Sour cream.
• Guys compelled to release public snot rockets.
• Not getting the “wave” when I let another driver cut in.
• My declining jumping ability.

Your midnight shift superhero identity?

• YOUTHENIZER! He actually makes people younger. Or the MEXECUTIONER — He destroys all Mexican food.

What is your shaman power animal?

• My dog, Chili — I like his owners.

Something important you need to let the world know?

• Cattle are the only mammals that pee backwards (careful how you approach them when ‘cattle tipping.’)

Fairly useless but unique skill or trick?

• Marginal juggler.

Goofy and guilty pleasure of yours?

• Moonwalking.

Go-to bar joke?

• Better yet, here’s the punchline — “Oh, you have a girlfriend named WENDY, too?”

Your last meal?

• Mexican

Good book for a long-flight?

• Facebook

Movie most likely left in your DVD player?

• Shawshank Redemption

Must see TV?

• The Simpsons

And of course, your favorite Kardashian?

• Lamar Odom